Search campaign structure
Group searches by service and intent, choose locations deliberately and write ads that reflect the page visitors will reach. Review exclusions and search terms to reduce irrelevant traffic.
Give every paid search a relevant page and a clear next step.
Bring the offer, search campaign and landing page into one plan. We help Indian businesses prepare Google Ads campaigns around their real services, service areas and capacity to follow up on enquiries.
For Indian SMEs. Scoped proposals in INR.
+91 82679 94323A campaign starts with the offer, not the daily budget.
We first agree which service you want to promote, which locations you can serve and what makes an enquiry worthwhile. The landing page should answer the same question as the ad. Clear contact details, a working form and a responsive sales process need to be in place before campaign launch.
A focused landing page
Explain the specific service, outline the next step and provide a clear contact route. Check mobile loading, form errors and the thank-you experience before sending visitors to the page.
Conversions with useful definitions
Separate a click on a phone or WhatsApp link from a completed enquiry. Agree which actions inform reporting and bidding, then test the tracking and document consent requirements.
What we can include
We confirm the deliverables for your project before work starts. The scope can cover:
- Account and campaign review or initial setup
- Service, audience and location planning
- Search themes, keywords and negative-keyword review
- Ad copy and landing-page recommendations
- Conversion tracking setup and validation as scoped
- Budget controls and search-term reviews
- Reporting with next actions and known limitations
From brief to delivery
Prepare the account
Use your business-owned Google Ads account. Confirm billing, access, campaign goals and a written media budget. Review the landing page and define conversions before publishing.
Launch with controls
Launch the agreed campaign after your approval. Check locations, schedules, destinations, conversion events and spending limits, then monitor for irrelevant queries or broken journeys.
Review and refine
Review search terms, enquiry quality and campaign costs together. Adjust targeting, ads and pages based on evidence, with significant budget changes agreed in advance.
Plan the scope. Then the budget.
Google media spend is paid through your advertising account and is separate from our management or landing-page fees. We propose an appropriate scope after discussing your market and goals. No package guarantees a fixed cost per lead, sales volume or return on ad spend.
Looking for a website, app or MVP for your own business? Start a development enquiry.
Helpful for our first conversation
- The service you want to advertise and target areas
- Your Google Ads account, if one already exists
- An approved media budget and lead follow-up owner
- The landing page and a definition of a suitable enquiry
You do not need a finished specification. Bring what you have, and we can identify the missing decisions together.
Questions before you start
Is the advertising budget included in your fee?
No. Google media spend, management work and any landing-page development are listed separately. You approve the media budget and retain ownership of the advertising account.
Can you run campaigns for a particular Indian city?
Yes. We can plan campaigns around the locations your business genuinely serves, such as Delhi NCR, Mumbai, Bengaluru or Hyderabad. We review campaign location settings and lead locations rather than assuming every click comes from a suitable customer.
Do you guarantee leads or sales from Google Ads?
No. Results depend on demand, competition, budget, the offer, the landing page and your follow-up. We define measurable actions and review performance, but we do not guarantee a number of enquiries or a specific return.
Who owns the Google Ads account?
Your business should own the account and billing relationship. We work through agreed account access, and the scope explains who can make changes and how access is removed if the engagement ends.
Do you also build pages for Google Ads campaigns?
Yes. We can scope a focused landing page, enquiry form and measurement setup alongside campaign management. Our own project enquiry page is an example of a development campaign destination, separate from this Google Ads management service.
Support for the next part of your plan
Tell us what your business needs next.
Speak with Mukul Chauhan about the outcome you want, what is already in place and the scope that would make sense.